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Salary
As per Industry Standards
Posted on
Feb 22, 2022
Profile
To provide support to the field sales organization in the preparation of technical proposals and presentations. Researches competitive data for use in sales presentations and keeps division management informed of changes in our competition that may affect marketing and advertising strategies. Attends NBAA and other sales engineering related meetings and shows to gather competitive information and knowledge.JOB RESPONSIBILITIES:Maintains knowledge of competitive aircraft and their performance data. Requires the maintaining of competitive product information files and flight manuals.Develops and maintains computerized aircraft performance files for use in preparing performances analysis, aircraft comparisons and ownership cost analysis with a variety of competitive aircraft for field sales personnel.Translates performance data of various models into customer benefits and presents the aircraft to best advantage in development of various sales aids. May require assistance on the more unique assignments.Researches competition to keep abreast of changes that affect our competitive posture.Performs data analysis and comparisons with a variety of competitive aircraft for field sales personnel.Accompanies sales personnel on selected sales presentations by providing as requested technical support and product comparisons for the prospective customer.Prepares meaningful reports for dissemination to the sales organization and management on new developments among competition and makes recommendations on methods to offset improvements through changes in propeller marketing strategy.May recommend and suggest potential areas of improvements in aircraft performance required to meet competition and increase sales.Provides technical performance data as required to use in advertising programs, brochures and all sales aids.Translates all necessary technical data to the needs and requirements of the marketing support function.Provides technical and sales information to potential customers on their initial contact with Aircraft Marketing.Provides sales support at trade shows and conventions as required.Keeps current on customer attitudes through feedback from the sales force and tailors the sales engineering data for maximum effectiveness. Provides Marketing management with a monthly report of this information with recommendations on how to utilize customer information to achieve short and long-range sales.Prepares aircraft ownership financial analysis studies for the owner and non-owner market providing annual cash flow analysis based on customer supplied data relating to a new aircraft purchase to provide customized cash flow projections for the retail salesperson.
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