Siemens Healthineers Healthcare - Senior Product Marketing Manager Informatics Norwood United States of America

Profile

The Marketing Manager leads all marketing activities for the Point of Care (POC) Informatics portfolio in North America. Working directly with sales organization and reporting to the Head of Marketing for North America, the candidate will manage all strategic, commercial and tactical marketing for the Informatics portfolio. This is an opportunity to a play a leading marketing role in one of the fastest growing markets in the healthcare diagnostics industry.Job Responsibilities:Lead product strategy with full P&L responsibility for the POC Informatics portfolio in North AmericaDevelop accurate forecasting for long term planning and lead effective life cycle management within the region. Inclusive of product end of sale, end of life, and product launches. Act as the marketing voice to the channel by designing marketing promotions/pricing programs, go to market initiatives for both direct and indirect sales channels.Represents portfolio and delivers commercial presentations at all marketing events –trade shows/conferences/national sales meetingsCollaborates with marketing communication team to create marketing collaterals and support integrated marketing campaignsParticipates in business reviews with sales teams and creates business models to enhance business performanceProvides insights on portfolio business performance, customer needs, and competitive activity, and designs tactical and operational approaches to maximize opportunities and mitigate risksDevelops business cases for strategic commercial projects with compelling financial justificationInterfaces with sales operations by tracking CRM data and delivering insights from sales processesWorks closely with the Point of Care sales team, National Distributors, and Strategic Corporate Accounts organization to drive large opportunitiesPartners with global team to activate commercial best practices in North AmericaRequired Knowledge/Skills, Education, and Experience:Must have demonstrated successful sales experience in the areas of laboratory diagnostics, Information technology or medical devices.A hands-on driver having the ability to think & innovate from both 10,000ft and 10ft, and drive projects from concept to commercial successPassionate about creating disruptive business models and innovative campaigns to drive revenueDemonstrates and applies advanced knowledge of concepts, practices, and procedures for managing complex data driven marketing projectsPossesses a highly analytical mind, ideal for complex, tactical thinkingExcellent written, presentation and communication skills; Demonstrated marketing experience with a wide range of customersStrong objection handling and conflict resolution skillsPossesses excellent interpersonal skills and has a proven track record of managing cross functional initiatives and relationshipsExcellent MSPowerpoint skillsAdvanced knowledge of MSExcelMust be able to travel 30% or more as requiredMBA/MS with a minimum of 5 years of experience sales/marketing/business development projects is preferred.#LI-EM1Organization: Siemens HealthineersCompany: **MEMBERS ONLY**SIGN UP NOW***..Experience Level: Mid-level ProfessionalJob Type: Full-timeEqual Employment Opportunity StatementSiemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.EEO is the LawApplicants and employees are protected under Federal law from discrimination. To learn more, Click here.Pay Transparency Non-Discrimination ProvisionSiemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here.California Privacy NoticeCalifornia residents have the right to receive additional notices about their personal information. To learn more, click here.,qualifications:UNAVAILABLE,responsibilities:UNAVAILABLE,skills:UNAVAILABLE,workHours:UNAVAILABLE,jobBenefits:UNAVAILABLE,datePosted:2020-05-04T00:00:00 0000,employmentType:UNAVAILABLE,educationRequirements:UNAVAILABLE,salaryCurrency:USD,baseSalary:{@type:MonetaryAmount,currency:USD,value:{@type:QuantitativeValue,value:0,minValue:0,maxValue:0,unitText:YEAR}},validThrough:2021-05-04T12:40:23.000Z,industry:UNAVAILABLE,hiringOrganization:{@type:Organization,name:Siemens,sameAs:****States of America}}}

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