Director of Sales and Marketing - Embassy Suites Seattle Downtown Pioneer Square

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Hilton
Director of Sales and Marketing - Embassy Suites Seattle Downtown Pioneer Square
in
Seattle
Washington
Rated #1 in the market on TripAdvisor, Embassy Suites by Hilton Seattle Downtown Pioneer Square islocated at Pioneer Square, near pro sports stadiums and the International District,and also next to King Street Station with trains to SeaTac and off I-5.The King St. Ballroom can accommodate up to 545 guests, featuring floor-to-ceiling windows and a pre-function space that can serve as an exhibit hall. 282 guestrooms, with wonderful amenities for guests to enjoy!
What will I be doing?
The primary responsibilities of the Director of Sales & Marketing
are to design, develop, and deploy business strategies that are creative, dynamic, and impactful for the Americas and lead the Hotel Sales and Marketing process.
As the Director of Sales & Marketing
, you will be responsible for overseeing commercial strategies for your hotel. Your goal is to improve the performance of the asset by connecting strategy and business processes. Business processes should be designed to impact all revenue streams, including a deliberate focus on Rooms, Catering, Events and Marketing. Key deliverables for this role are to move the business analytics, processes, including cadence of activities to a predictive and prescriptive approach to drive performance.
This includes, but is not limited to, development and communication of commercial strategies and standards through a structured cadence and analysis of company revenue performance against established goals.
Strategy
Produce your hotel’s Annual Multi-Year Commercial Strategy Plan, in partnership with on property leaders and regional support.
Connect the performance needs for the hotel with the solutions designed by the Hilton enterprise, in each key segment your hotel serves.
Directly accountable for setting the strategy and delivery of your hotels revenues including group rooms, banquets, catering, business transient and leisure transient.
Work with Commercial Leadership to ensure that Business Review Guidelines (current to 5 years) and Group Pricing & Rate Quotation Strategies are in place in order to maximize all pricing components of sales and catering opportunities and achieve positive group market share.
Support hotel B2B marketing, digital marketing, social media, public relations and communications activities. Guide the e-Commerce teams to ensure online hotel content is accurate and effective
Work with Commercial Leaders to establish optimal business mix, review and validate revenue forecasts to improve accuracy while developing strategies for different demand periods, and review and approve retail and group pricing strategies.
Work with fellow Executive Committee members to ensure profits are maximized in line with GOP and EBITDA targets.
Develop and execute departmental expense budget and forecasts
Develop and maintain detailed and real time knowledge of all competitor and market activity
Responsible for the execution of the Sales and Catering Sales annual SIP (Sales Incentive Program)
Leadership
Lead weekly, monthly, and quarterly Sales & Marketing Optimization Process for hotel. Convert the outcome of the optimization process into actionable business strategies and articulate those strategies.
Contribute to annual Commercial Cadence communication regarding current realities of performance and performance drivers on a monthly, quarterly, and semi-annual basis.
Consistently conform to Hilton brand standards and corporate identity and utilize all communication tools
Responsible for recruiting and retention of all sales and marketing roles.
Lead, engage, and develop team members, including ongoing performance development and Career Development Plans.
Conduct performance review for all direct reports and provide feedback for dotted line reports, including but not limited to:
Group Sales
Business Transient Sales
Leisure Sales
Catering Sales
Marketing
Facilitate and lead in a culture that is aligned with Hilton’s DEI and ESG enterprise goals
Ownership, Customer, and Stakeholder Relations
Own performance and commercial activity reporting for each of your hotels (i.e., performance status communication and response plans).
In concert with AVPs, Regional Commercial Director and General Manager(s), present commercial strategies to key business partners and ownership groups. Ensure transparency, relevance, and timeliness in articulating the commercial performance targets, and potential gaps or upside (strengths & weaknesses).
Liaise with **MEMBERS ONLY**SIGN UP NOW***. Sales, regional support and brand teams.
Build strong relationships with CVB, community influencers and 3rd party travel partners.
High level of engagement with customers from all sales segments
Support of team’s high impact site visits and pre-convention meetings
Support of sales managers sales travel into feeder markets
What are we looking for?
To fulfil this role successfully, you should demonstrate the following minimum qualifications:
Minimum of five (5) Years of Hotel Sales, Catering or Marketing Experience.
Management Experience (type): Director
Four-year college degree preferred
Minimum Years of Leadership Experience in a Full Service Hotel: 1 plus
Additional Requirements (i.e., % of travel time, etc.): Ability to travel on short notice and adaptable to schedule changes.
Experience in hotel management, or related industry, essential. Cross brand or product line experience preferred.
Highly professional presentations and communication (oral and written) skills.
Proficiency with standard Microsoft Office.
Ability to perform critical analysis.
It would be helpful in this position for you to demonstrate the following capabilities and distinctions:
Additional/advanced degree coursework in business administration, marketing and communications
Adaptable experience with business strategy, business planning, and business plan development.
Experience in large matrix organizations
Ability to speak multiple languages
Multiple Brand experience
Hilton software programs preferred     
The annual salary range for this role is $120k--$140k and is based on applicable, specialized experience and location.
What is it like working for Hilton?
Hilton is the world’s leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities, and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision to fill the earth with the light and warmth of hospitality unites us as a team to create remarkable hospitality experiences around the world every single day. And our amazing Team Members are at the heart of it all!
The Benefits – Hilton is proud to have an award-winning workplace culture ranking #2 Best Company To Work For in the U.S.
We support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to innovative programs and benefits. Hilton offers its eligible team members a comprehensive benefits package including:
Medical Insurance Coverage – for you and your family
Vision, Dental, Life and Disability Insurance
Mental Health Resources
Paid Time Off (PTO)
Supportive parental leave program that runs concurrently with Washington State’s Paid Family and Medical Leave program. Our team members receive benefits up to Washington State’s maximum threshold per week. Hilton will then “top this up” to the weekly ABBR (Annual Benefit Base Rate)
Go Hilton travel discount program: 100 nights of discounted travel per calendar year
Matching 401(k) plan
Access to your pay when you need it through DailyPay
Complimentary Duty Meals served in our Team Member Restaurant
Employee Assistant Program
Debt-free education: Access to a wide variety of educational credentials (ex. college degrees, high school completion, English-language learning, digital literacy, professional certificates and more)
Employee stock purchase program (ESPP) – purchase Hilton shares at 15% discount
Career growth and development
Team Member Resource Groups
Recognition and rewards programs
Hilton’s hotel Executive Committee (EC) members are eligible to participate in the bonus plan applicable to the hotel property and position, subject to the terms and conditions of the plan, including the Company's Bonus Plan Administration Guidelines. The bonus program is capped at 30% and based on achievement of multiple individually weighted objectives
Job:
Sales
Title:
Director of Sales and Marketing - Embassy Suites Seattle Downtown Pioneer Square
Location:
null
Requisition ID:
HOT09I87
EOE/AA/Disabled/Veterans

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