Director of Product Marketing - Remote

Profile

:,ActualValueFromSolar:null},{QuestionName:External Title,AnswerValue:Director of Product Marketing - Remote,VerityZone:formtext4,QuestionType:text,ActualValueFromSolar:null},{QuestionName:Employment Type,AnswerValue:Full-time ,VerityZone:formtext16,QuestionType:radio,ActualValueFromSolar:null},{QuestionName:About Us,AnswerValue:u003cpu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eu003ca href=****target=_blank\u003e**MEMBERS ONLY**SIGN UP NOW***..u003c/au003eu0026nbsp;(NYSE: RLGY) is the leading and most integrated provider of U.S. residential real estate services, encompassing franchise, brokerage, and title and settlement businesses as well as a mortgage joint venture. Realogy’s diverse brand portfolio includesu003cstrongu003eu0026nbsp;u003c/strongu003esome of the most recognized names in real estate: u003ca href=****target=_blank\u003eBetter Homes and Gardens® Real Estateu003c/au003e, u003ca href=****target=_blank\u003eCentury 21®u003c/au003e, u003ca href=****target=_blank\u003eColdwell Banker®u003c/au003e, u003ca href=****target=_blank\u003eColdwell Banker Commercial®u003c/au003e, u003ca href=****target=_blank\u003eCorcoran®u003c/au003e, u003ca href=****target=_blank\u003eERA®u003c/au003e, u003ca href=****target=_blank\u003eSothebyu0027s International Realty®u003c/au003e. Using innovative technology, data and marketing products, best-in-class learning and support services, and high-quality lead generation programs, Realogy fuels the productivity of independent sales agents, helping them build stronger businesses and best serve today’s consumers. Realogyu0027s affiliated brokerages operate around the world with approximately 190,000 independent sales agents in the United States and more than 112,000 independent sales agents in 113 other countries and territories.u003c/spanu003eu003c/spanu003eu003c/pu003eu003cpu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eAt Realogy, diversity fuels success – for our company and for our employees. We strive to be the preferred company for diverse talent, committed to creating an inclusive environment that encourages everyone to succeed. u003cstrongu003eWe pursue talent u003c/strongu003e– strategic thinkers who are eager to innovate, focused on execution and accountable for results. u003cstrongu003eWe value diversity u003c/strongu003e– respecting backgrounds, cultures, perspectives.u003c/spanu003eu003c/spanu003eu003c/pu003eu003cpu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eYou’ll find our commitment to diversity reflected in our achievements:u003c/spanu003eu003c/spanu003eu003c/pu003eu003culu003eu003cliu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eForbes 2020 Best Employers for Diversity.u003c/spanu003eu003c/spanu003eu003c/liu003eu003cliu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eRecognized on the 2020 Human Rights Campaign u003ca href=****target=_blank\u003eCorporate Equality Index u003c/au003e.u003c/spanu003eu003c/spanu003eu003c/liu003eu003cliu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eRecognized for gender diversity on our board of directors by Executive Women of New Jersey and Women’s Forum of New York.u003c/spanu003eu003c/spanu003eu003c/liu003eu003cliu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eFirst residential real estate company to endorse theu0026nbsp;u003ca href=****Act target=_blank\u003eEquality Actu003c/au003eu0026nbsp;and fully supportu0026nbsp;u003ca href=****1447 target=_blank\u003e H.R. 1447u003c/au003eu0026nbsp;amending the Fair Housing Act to include LGBTQ as protected classes.u003c/spanu003eu003c/spanu003eu003c/liu003eu003c/ulu003eu003cpu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eWith diversity, we succeed together. We hope you’ll join us.u003c/spanu003eu003c/spanu003eu003c/pu003e,VerityZone:formtext36,QuestionType:textarea,ActualValueFromSolar:null},{QuestionName:EEO Statement,AnswerValue:EOE AA M/F/Vet/Disability,VerityZone:formtext34,QuestionType:textarea,ActualValueFromSolar:null},{QuestionName:State/Province/Region,AnswerValue:New Jersey ,VerityZone:formtext25,QuestionType:single-select,ActualValueFromSolar:null},{QuestionName:City,AnswerValue:Madison,VerityZone:formtext19,QuestionType:text,ActualValueFromSolar:null},{QuestionName:Company,AnswerValue:Realogy Franchise Group ,VerityZone:formtext1,QuestionType:single-select,ActualValueFromSolar:null},{QuestionName:Colorado Applicants Only,AnswerValue:u003cdivu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eThe base salary range for this position is $140,000 to $160,000. This position is eligible for incentive compensation in the form of a bonus.u003c/spanu003eu003c/spanu003eu003c/divu003e,VerityZone:formtext57,QuestionType:textarea,ActualValueFromSolar:null},{QuestionName:Exciting News,AnswerValue:We are excited to announce that Realogy is now Anywhere Real Estate Inc. It will take a few months for us to transition to our new brand. 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We strive to balance speed with delight, empowering our team to take risks, fail fast, iterate and learn. We leverage the collective genius within our powerhouse network, have the courage to shape the future and follow a “If it’s to be, it’s up to me” mentality.u003c/spanu003eu003cbru003eu003cspan style=\line-height:107%\\u003eAnd that’s just the beginning. Join us on our journey to move real estate to what’s next.u003c/spanu003eu003cbru003eu003cbru003eu003cbu003eDirector of Product Marketingu003c/bu003eu003cbru003eu0026nbsp;u0026nbsp;u0026nbsp;u003cbru003eWe’re looking for a strong leader to play a pivotal role in shaping how we deliver products to our brands and customers.u003cbru003eu003cspan style=\vertical-align:baseline\\u003eu0026nbsp;u003c/spanu003eu003cbru003eu003cspan style=\vertical-align:baseline\\u003eu003cspan style=\background:white\\u003eThe Director of Product Marketing reports to the Senior Director of Product Marketing and is responsible for driving the overall strategy for a team of Product Marketing Managers and Associates. We are looking for an experienced, hands-on leader who can execute business objectives while growing and developing leaders and individual contributors.u003c/spanu003eu003c/spanu003eu003cbru003eu003cbru003eu003cspan style=\line-height:107%\\u003eYou will partner with cross-functional teams to develop successful product launch strategies and work with PMMs to articulate market requirements, define and measure success, execute go-to-market plans, and champion Product Marketing throughout the organization. In partnership with Product Management, Data u0026amp; Insights, Marketing, Communications and brand teams, you will develop a deep understanding of our customer needs, market landscape, and product features.u003cbru003eu003cbru003eThis role will require you to bring a combination of strategic thinking, motivational leadership, and operational excellence. You will proactively detect the largest challenges impacting the team’s execution and make decisions that resolve and manage dependencies, ensuring the team achieves organizational, department and personal goals. Initially, your focus will be on pragmatic, hands-on execution, putting in place key processes and strategies while coaching the team in parallel. To be effective, you must be collaborative, encouraging, strategic and flexible in your thinking. Ultimately, the right candidate will thrive in a fast-past, matrixed environment and be motivated by team successes.u003c/spanu003eu003cbru003eu003cspan style=\vertical-align:baseline\\u003eu0026nbsp;u003c/spanu003eu003cbru003eu003cspan style=\vertical-align:baseline\\u003eu003cbu003eu003cuu003eWhat You’ll Dou003c/uu003eu003c/bu003eu0026nbsp;u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003culu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eLead a team of product marketers responsible for driving product launches, research and discovery, sales enablement, and executing integrated strategies that increase demand, adoption and the overall success of a product u003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eBuild, manage, coach and support a team of marketers, including people managers, ensuring alignment between individual’s strengths and business needsu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eDevelop full-funnel go-to-market strategies - including content, product experience, PR, brand, and customer marketing - to meet adoption KPIsu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\background:white\\u003eOrchestrate product marketing strategies and take steps to ensure successful implementation and execution by the teamu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eDrive customer lifecycle journey mapping and best practices to influence engagement, retention, and upsell opportunitiesu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003ePartner with Product Management and Data u0026amp; Insights to define and measure success, forecast business impact, and drive continuous improvementu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eIdentify what motivates each member of your team—whether that’s opportunities for growth or simple recognition—and use that knowledge to keep them enthusiastic about that worku003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eSet realistic goals and develop a plan to reach them while adapting to changing circumstances and communicating their importance to your team and leadershipu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eIdentify the right team member to handle a specific task and ensure they have the knowledge and tools they need to get the job doneu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eLevel up your team by hosting workshops or providing training opportunities that engage the team while keeping the group moving forwardu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eSet clear expectations that let employees know what standards are expected from them and provide regular feedbacku003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:107%\\u003eServe as a product marketing evangelist educating the Product team, cross-functional teams and brand teams on the value the Product Marketing team bringsu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eCollaborate with our marketing organization on the overall strategic direction, positioning and messaging of our product portfoliou003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eUnderstand the market to ensure there’s a product-market fit and we’re building a product or feature that fills an unmet need within our marketu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eHold a thorough understanding of our product portfoliou003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\background:white\\u003eProactively form strategies directed by metrics and datau003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eConsult in highly ambiguous environments and collaborate through use of effective oral and written communication skillsu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003ePrioritize fairness and honesty, creating an environment of trust within your teamu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003c/ulu003eu003cdivu003eu003cbru003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\vertical-align:baseline\\u003eu003cbu003eu003cuu003eWhat You Bringu003c/uu003eu003c/bu003eu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003culu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003e10 u0026nbsp;years of related experience in product marketing, particularly driving new product launchesu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eMinimum 5 years of experience with team leadership, people management, cross-functional team leadership, team building, or team managementu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eTrack record of building partnerships with cross-functional teams (including product management) and shaping multi-year roadmaps and go to market strategiesu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eA passion for leading, guiding and mentoring teams and individualsu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:107%\\u003eAbility to make business-led decisions with confidence and effectively communicate the what/why to your team, functional leads and organization leadershipu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eDemonstrated record of successfully leading large, complex product launches across multiple brands or verticals u003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eExperience leading marketing strategy and driving scaled programs from concept through executionu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\vertical-align:baseline\\u003eExperience using insights and strategic thinking to build business cases that influence stakeholdersu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eAbility to motivate diverse groups of people with different backgrounds and skill setsu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\vertical-align:baseline\\u003eStrong decision-making, conflict resolution, negotiation skills, and follow throughu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eA sense of integrity and authenticity that builds a culture of trust and transparency where employees are encouraged to give honest feedback and share ideasu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eFantastic communication and presentation skills with the ability to confidently present to executives, leadership and peersu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eA steady flow of communication between yourself and team members through an open-door policy and/or regular 1:1 conversations u003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eAdvanced understanding of branding, marketing, copywriting, communications and designu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eAbility to learn the companyu0027s products, rollout strategy, unique brand value propositions and the real estate industry in generalu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eHighly data-driven with strength in deriving actionable insights from data and researchu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eComfortable working in a fast-paced, high-growth environmentu003c/spanu003eu003c/spanu003eu003c/pu003eu003c/liu003eu003cliu003eu003cpu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eCreative and innovative thinking with a willingness to take risks, fail fast, iterate and 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