Programmatic Sales Director

Profile

Leaf Group is looking for a Programmatic Sales Director to join our team as a programmatic and data evangelist, helping us deliver smart, data first solutions across all of Leaf Group’s owned and operated media properties for leading advertisers. This role, sitting inside Leaf Group’s Brand Partnership division, is looking for someone in either
New York or Los Angeles
Leaf Group is a house of brands, creating and cultivating digital-first companies in growing lifestyle categories: Fitness & Wellness (Well Good, Livestrong.com); Home & Decor (Hunker, Society 6), and Art & Design (Saatchi Art, The Other Art Fair). Additionally, we have performance focused brands in key categories such as Travel, Pets, and DIY (OnlyInYourState, Cuteness, eHow). Our media and marketplace brands are authentic and authoritative, reaching a large and growing passionate audience.
We work in a fun, collaborative environment that is diverse, adventurous, and open-minded. We look for proactive, accountable people focused on continuous learning and growth to push themselves and our businesses forward. Check us out
here
A big vision calls for top talent. As we grow, our need for a
Programmatic Sales Director
grows with us.
A typical day might include:
Prospect, ideate and secure programmatic partnerships with leading advertising brands agencies
Manage a growing pipeline and accurately forecast new business and existing revenue booked
Foster and nurture client and agency relationships and be responsive, visible and relevant to designated account list
Collaborate with the Brand Partnership Account Directors to bring effective programmatic solutions to their clients. Grow and optimize PA deals alongside our team of brand focused sellers.
Secure new business by developing and presenting relevant solutions that help clients achieve their marketing objectives
Participate in regular sales meetings and provide ongoing reporting and feedback to sales management
Utilize Boostr to track all pertinent account information and sales progress as well as forecast and prioritize to achieve quarterly and annual quotas
You’ll be successful in this role if you have strong knowledge of the digital media landscape, specifically programmatic media, using data and insights to sell, and the ability to storytell in your pitch. You will understand how to navigate through organizations to get to senior level decision makers, how to open doors and secure meetings that deliver an outcome. You’ll be a hard worker with persistence and curiosity.
What You Have:
5 years of digital programmatic advertising sales experience
Proven go-getter with ability to meet and exceed sales quotas
Demonstrated success in a goal-oriented, highly accountable sales environment
Strong relationships with key decision makers at advertising agencies and national advertising clients
Diligent and motivated work ethic with a high energy, results-oriented style
Experience in high-volume cold calling and pitching to senior executives/stakeholders
Excellent communicator: outgoing, great writer, and public speaker
A team player with collaborative spirit
Not afraid to wear multiple hats - no job being too small or too large
Experience selling integrated digital programs
Extra plus: experience working with health and wellness, home brands and products; experience selling experiential programs
We're casual and informal but we work hard and work responsibly. Personal accountability goes a long way. We believe we are the change.
Who We Are:
Leaf Group Ltd. (NYSE: LEAF) is a diversified consumer company that builds enduring, creator-driven brands that reach passionate audiences in large and growing lifestyle categories, including fitness and wellness (Well Good,
Livestrong.com
and MyPlate App), and home, art and design (Saatchi Art, Society6 and Hunker).
What We Have:
Well Good is the 2019 winner of the Webby’s Award for Best Lifestyle Brand
Winner of the 2017 Best Company for Diversity award Comparably
Well Good is the 2018 winner of Fast Company’s Most Innovative Company Award
MyPlate is the 2018 winner of the Webby Award for Best Design
Cool office environment and culture (when not virtual!)
Discounted gym memberships
Paid-to-play vacation rewards
Discretionary unlimited vacation time
Employee discounts for Saatchi Art, Society6, and Deny Designs
401K
Medical, Dental, Vision
Flexible Spending Accounts
Leaf Group, Ltd. is an equal opportunity employer. Applicants for all job openings are welcome and will be considered without regard to race, color, religion, national origin, sex, age, sexual orientation, physical or mental disability, or any other basis protected by state, federal, or local law. It is the intent of the Company to comply with all applicable federal, state, and local legislation concerning equal opportunity in employment.
Agency Disclosure:
If the Leaf Group Talent Acquisition department, or any current company employee, receives an unsolicited resume from a third party recruiting agency and Leaf Group does not have a signed Agency Agreement active, Leaf Group will not be deemed liable to pay a placement fee. The unsolicited resume will be considered a gift and can be considered for our recruitment efforts.

Company info

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