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The Gateway to the Future

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From a humble little farmhouse in Iowa to the homes and offices of millions of American consumers, Gateway has become one of the country's leading manufacturers of computers, electronics, accessories, software, and digital televisions. Constantly improving and creating innovative, new products in technology, its no wonder Gateway is currently the third-largest PC company in the United States and among the top ten in the international marketplace.

In 1985, Ted Waitt, founder of Gateway, started the company with a $10,000 loan from his grandmother, a rented computer, and a three-page business plan. The company was originally called Gateway 2000, but its popularity really began to grow in 1991 when the company designed and marketed a very unique cow-spotted box for their products, paying homage to its farmland beginnings. By 1993, the company had already made it as a Fortune 500 company, trading on the NASDAQ, and eventually moving into the New York Stock Exchange in 1997. By 2004, the company had come up with eMachines, which are sold by retailers all over the world. Its products can be purchased through popular retailers, by phone at 1-800-GATEWAY, and online at their website. In 2004, the company also moved its headquarters from North Sioux City, South Dakota, to Irvine, California, acquiring nearly 1,800 employees by 2006. All of Gateway's innovative products and solutions are developed and manufactured in the United States.

With such dedicated loyalty, Gateway has employees, as well as customers, who have been involved with the company for as long as 15 years. "Devoted to treating customers with respect and decency while focusing on service, quality, and value," Gateway has continued to thrive throughout its years of operation. The unique relationships and opportunities provided and developed at Gateway have contributed to the company's stellar reputation and lasting base of pleased customers and employees.



Since its departure, Gateway has been introducing and setting some of the electronic market's most essential trends. They were the first company to develop and supply computers with color monitors as part of its standard, offer a three-year warranty to customers, and commercially explore the options of converging the PC and the television. Depending on the product and the customers' needs, Gateway's competitors can vary from Hewlett-Packard to Dell to CDW.

Besides its collection of everyday consumer products, Gateway also has a professional branch of sales that is devoted to organizations in education, state, local, and federal government, and business. By recognizing and identifying each division's specific needs and interests, Gateway has been able to conceive, design, and build a series of effective and reliable tools and products that cater to the industries' demands. This commitment and focus has paved the way for products such as their Convertible Notebook tablet PC. This diverse PC has crossed many of Gateway's markets, as it is used in education atmospheres, police cars, social work, and federal government projects.

Throughout the years, Gateway has formed and solidified a strong relationship with the nation's education field. Just in the first two weeks of this past December, Gateway has confirmed two agreements with school districts to include their equipment. Scoring top honors for their All-in-One Desktop PC, Gateway negotiated a $2.2 million deal with the Kansas City Kansas Unified School District, securing their PCs in district computer labs specified for mandated testing. The Illinois State Board of Education has also signed a $2.2 million agreement to include Gateway's Convertible Notebook as part of the state's Technology Immersion Pilot Project.

With their cutting-edge products and respected reputation, Gateway has cultivated a following of professional and home users alike, frequently receiving honors and awards for their variety of excellent customer service and products. Gateway was recently ranked number one in the Technology Business Research's Corporate IT Buying Behavior and Customer Satisfaction Study for Corporate Desktops for the third quarter of 2006. Best Buy also named them "Vendor of the Year" in 2005 in both of their notebook and desktop computer categories.

Gateway is more than just striking cow-spotted boxes; its sleek and modern ideas and designs, combined with superb customer service and relationships, have made this 21-year-old company a booming, profitable success with many more prosperous years ahead.
On the net:Gateway, Inc.
www.gateway.com

Fortune 500
money.cnn.com/magazines/fortune/fortune500

Best Buy
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 marketplace  digital televisions  leadership  offices  customers  retailers  consumers  manufacturing  loans  Ted Waitt


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